When sites post content from other sites, this is called content syndication. A company stand to reap many benefits from content marketing like more traffic for the company’s website but only if people read the content. Content marketing increases the target audience base by sharing a section or the whole blog post from one website to the other. You need to hire content syndication professionals for the task because it is not as easy as it sounds. The detailed information about content syndication is discussed here.
Third-party content can be syndicated on your blog. You can act as a publisher and request another website to feature their content on your blog. Your blog will have almost 10% of the syndicated content. The syndicated content will attract more people if it is beneficial to the target audience even if it will not be your original content.
Take the original content on your blog and syndicate it on other websites. You can agree with your partner that the other site only publishes the content but take credit for all of your original syndicated content. Other sites can do you the favor of syndicating your content onto their sites with the condition that you write content for syndication once in a while but produce more original content for them. Some partners will want to take credit for all your work hence be careful. Partner with sites that are open to honoring the deal by syndicating your content when it generates the expected level of traffic or lower than the expected level.
Look for sites that syndicate their content and publish your content on those sites. Create more blog posts for regular contribution on these sites. When the site syndicates its content, your content will be among the contents that will be posted of many other sites that you may not even know.
Write guests blog posts for third-party sites and republish them in your site to syndicate yourself. Ask the third party site you are writing for to allow you to syndicate yourself before you do so.
Are you overthinking about the sites that are appropriate for you to syndicate your content? Consider using the sites of companies that produce complementary products or services to yours for syndicating your blogs. Both businesses will mutually benefit if you agree to syndicate your blogs on each other’s sites. Social networks have own built-in long-form publishing tools. Examples are Facebook Instant articles and notes, LinkedIn Publishing Platform, and Quora blogs. Explore the blogging platforms that are at your disposal. Never mind if you will not be paid because some pay while others do not but focus on syndicating your work onto those sites.